facebook

Facebook

Introduction Of Facebook


Introduction to Facebook (04.08.2014) Facebook is one of the fastest growing social networks worldwide. ... The way that Facebook works is really simple and easy to understand for users. Every user that has Facebook account can connect voluntarily with people he chooses and share content with them.

History Of Facebook

Facebook was created in 2004 by Harvard student Mark Zuckerberg. The website was intended to be an online version of the University's printed Facebook, a directory of new students. At that time, membership to the website was limited to Harvard students only. In a month's time, Facebook grew to include other Ivy League students as well, and within a year had over 1 million users. By the end of 2005, Facebook expanded to include, first, a network of 800 colleges and universities, then high schools, and then international students. In time for the fall semester of 2006, Facebook began accepting membership of anyone over the age of 13. According to Facebook's Press Room, the social networking site currently has over 90 million active users.

 

Facebook Marketing 

Marketing Using Facebook

Whether you sell in-person, online or through an app, you know what you'd like to do next as your business grows. Two billion people use Facebook every month to connect with friends and family, and to discover things that matter. Marketing on Facebook helps you find new customers and build lasting relationships with them.

How to Use Facebook for Business: 

1. Create a business Page, not a personal profile.
2. Claim your Page's vanity URL.
3. Add a great cover photo.
4. Add a recognizable profile picture.
5. Optimize your "About" section -- especially the preview.
6. Earn the "Very responsive to messages" badge.
7. Add milestones.
8. Choose a call-to-action button.
9. Create a business Page, not a personal profile.
10. Create custom page tabs.
11. Prioritize quality over quantity.
12. Post at the best times for your audience.
13. Post your best blog content.
14. Make sure your blog posts' meta descriptions are complete.
15. Remove links from your post copy.
16. Post your most compelling visual content.
17. Make sure your images are properly formatted.
18. Post videos, especially live videos.
19. Use Facebook Insights.
20. Schedule posts in advance.
21. Add Facebook social media buttons to your blog and website.
22. Subscribe to Facebook's Official Blog for future announcements from Facebook.
23. Choose the right advertising tool.
24. Use Audience Insights to learn about your audience.
25. Test multiple versions of a single ad.
26. 
    

How To Create A Facebook Business Page

You must have your own business page to post Ads on facebook. given bellow are the steps to create your own business page.

1 Login to www.facebook.com

2 After login profile go to www.facebook.com/business

3 Click on create an add

4 Click on brand awareness

5 Input campaign name (Trail Ads)

6 Click on Ads account

7 Remain same account and continue

8 Input location for example

Karachi
Hyderabad

9 Input Gender and Set age.

Male
Female

10 Input Language

11 Click on save audience

12 Click on Placement and select Automatic placement.

13 Select your Budget and Click on continue
For Example : $14 Per day Its equals to 10,000 Rs Per week

14 Click on create a Facebook page

15 Choose a Category Eg Local Business

16 Input Data about your page

17 Select images


Single image
Input heading and other Massages



18 And input your card details and Continue your Ad will be created.